Is your healthcare website showing up where patients are searching?

connect-post-12In 2011, Google introduced the concept of the Zero Moment of Truth. The venue where consumers look for and research products had moved from brick and mortar stores to search engines and websites. The (scary) ZMOT question is: are you showing up where you customers are searching? Because if you’re not, someone else is.

The question is no different for health care. Read ImConnect’s blog article to understand how providers can invest in SEO to show up where their patients are searching.

To answer the vital ZMOT question for your healthcare website, learn how to perform a quick SEO Gap Analysis in the article!